Honest Luxury

Having manufactured overseas for over a decade, I have a vast network of skilled factories that are more than capable of making the F E R A L line. But the deciding factor in where we manufacture and who makes our bags goes beyond skillset. Shipping our handbags around the world 1-2x before they even get purchased creates a carbon footprint we can't justify for a lower price. It just didn't feel honest. Sure we could make our bags in China like many luxury labels do, and make a nice fat profit off the lower cost of manufacturing. We could ignore the environmental implications of overseas manufacturing and mark our bags up 8-10x like those companies too, but we think there's a better way.

We would rather offer premium leather handbags at accessible prices, AND make them locally and ethically. I was calling it "honest luxury". Everyone I talked to in the beginning thought I was crazy.  That's how I knew I was on the right track. It took almost 2 years to source all the quality components we use from US manufacturers. We partner with over 10 US companies to manufacture our product, and through doing so, are investing in several US communities. Our commitment to manufacturing premium leathergoods at the highest quality level, while maintaining a low carbon footprint, supporting US communities and ethical manufacturing make us quite a bit different from most of the other handbags you check out online. 

The factory that manufactures our bags has been a partner of mine for a very long time. In our past lives, we worked on some crazy fashion week runway show projects together and I know I can trust every stitch that they sew. I still visit them often, as through our constant communication there is a continuity between the design vision and the final product. The skilled craftspeople love what they do, and it shows in their work. 

At first glance, you just see beautiful handbags. But beyond the modern exterior is a message of responsibility. We believe you can look good and do good at the same time. We started out wanting to make cool bags for cool people. But I guess we also make cool bags for people who give a damn.