Journal

Earlier this year we were selected to join the curated assortment of incredible US companies showing at West Coast Craft in LA this December. If you aren't familiar with WCC, they are...

We're super excited to introduce some hand dyed magic to you all this Fall. Our signature drawstring backpack (the dust bag that comes with any full priced handbag purchase) just...

Yes, we went there. Maybe it's all the late nights stringing transparent beads and transforming them into colorful handbags, but we can't get enough. This year, we launched three new...

02.14.19   We're a year old today! It is hard to believe that we launched F E R A L online just one year ago. SO MUCH has happened in...

It's a bit unfair, but as the designer and founder of F E R A L,  I have the luxury of wear testing all of our handbags for several months...

I lived in LA for 9 years, and relocated back to the PNW (only after I was poached by a large, nationally respected brand to direct design for 11 private label accessory...

    First of all, we did it! Let's take a moment to relish in the afterglow of the fact that F E R A L got funded. We reached...

Hello Everyone, We have been getting asked a lot lately about what inspired my starting the line and how the styles of our launch collection were created, so I wanted...